Merchantwise Group is a brand management, media & marketing agency.
‍We combine brand licensing, creative marketing, digital marketing and media to build and extend great brands.
Offices located in Australia, Europe, and China with global service delivery capabilities.

Brand Management

Merchantwise

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Merchantwise

Brand Management

Asembl Brands

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Asembl Brands

Marketing & Media

The Social CliQ

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The Social CliQ

Marketing & Media

RQmedia

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RQmedia

Marketing & Media

Three Scoops

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Three Scoops

Our Services

Insights
Gain valuable data-driven insights to inform your business decisions. We analyse trends, customer behaviour, and market dynamics to provide actionable intelligence that helps you stay ahead in a competitive
landscape.
Marketing
Our marketing strategies are tailored to your business goals. We focus on driving growth, engagement, and brand awareness by leveraging the right channels to reach your target audience effectively.
Licensing
We work with global brand owners to bring new licensed product & service innovations to market and brand stories to life. Building on trusted relationships with brand owners, retailers and manufacturers, we create millions of new touch points and occasions for consumers to experience loved brands.
Media
We deliver strategies, plan and manage media campaigns across digital, print, email, social  and broadcast platforms. Our approach ensures that your brand message is delivered with precision, maximizing reach and return on investment.
Creative
We craft compelling visual and written content that resonates with your audience. Our creative team brings fresh ideas to life, helping your brand stand out with
impactful storytelling and design.
Content Marketing
Offering holistic strategies that leverage social media trends, we align our output with platforms that provide high return on investment, while staying true to clients' stories and objectives.
We work with global brand owners to bring new licensed product & service innovations to market and brand stories to life. Building on trusted relationships with brand owners, retailers and manufacturers, we create millions of new touch points and occasions for consumers to experience loved brands.
Licensing
Our marketing strategies are tailored to your business goals. We focus on driving growth, engagement, and brand awareness by leveraging the right channels to reach your target audience effectively.
Marketing
Offering holistic strategies that leverage social media trends, we align our output with platforms that provide high return on investment, while staying true to clients' stories and objectives.
Collaborations
We deliver strategies, plan and manage media campaigns across digital, print, email, social  and broadcast platforms. Our approach ensures that your brand message is delivered with precision, maximizing reach and return on investment.
Media
We craft compelling visual and written content that resonates with your audience. Our creative team brings fresh ideas to life, helping your brand stand out with
impactful storytelling and design.
Creative

Some of our clients

News

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BSc x Chupa Chups Wins 'Best Food or Beverage Product for Corporate Brands’ Award

BSc x Chupa Chups haș won 'Best Food or Beverage Product for Corporate Brands’ at this year’s Licensing International Excellence Awards in Las Vegas recently.

Merchantwise brings Minecraft to Woolworths and Big W with exclusive collectible

Woolworths and BIG W have partnered with the legendary world of Minecraft to unleash a new physical and sustainable collectible, Minecraft Cubeez™ for Australian and New Zealand customers to experience from later this month.

Indie marketing and brand licensing agency, Merchantwise Group, turns 25.

Australia and New Zealand’s leading independent brand licensing and marketing agency Merchantwise Group is celebrating 25 years.

Merchantwise Group acquires social media agencies The Social CliQ and The Content CliQ

Brand management and media agency Merchantwise Group has acquired fellow Melbourne-based social media and influencer marketing agencies The Social CliQ and The Content CliQ in a move that the company says will place it at the “forefront of social media, user-generated content and influencer marketing”.

Menz Violet Crumble into the wellness snacking market for the first time!

Asembl enters Menz Violet Crumble into the wellness snacking market with BSC to shatter protein bar perceptions.

Locations

Offices throughout Australia with teams in Europe, and Asia, supporting a global client base.